LEXUS REFLECTS ON ANOTHER SUCCESSFUL YEAR AS OFFICIAL CAR OF THE VENICE INTERNATIONAL FILM FESTIVAL
- Lexus concludes its role as Official Car of the 79th Venice International Film Festival – La Biennale di Venezia – for a sixth consecutive year
- Golden Lion for best film presented to “All the beauty and the bloodshed”, directed by Laura Poitras
- Lexus shared the red carpet during the festival’s run with the greats of the film world including actors Julianne Moore, Brad Pitt and Cate Blanchett
- The festival provided a prestigious showcase for Lexus Electrified models, including the all-new RX luxury large SUV
The 79th Venice International Film Festival – La Biennale di Venezia – reached its conclusion on Saturday (September 10) with the presentation of the famous Golden Lion award for best film, won this year by the feature “All the beauty and the bloodshed”, directed by Laura Poitras.
The ceremony marked the conclusion of a sixth consecutive year for Lexus as the Official Car of the festival. During the past 11 days, Lexus has had the honour of transporting some of the greatest and most influential figures in word cinema to and from red carpet screenings and receptions, including Julianne Moore, Brad Pitt, Cate Blanchett, Timothée Chalamet and Harry Styles. This provided a global stage for “star” models from the Lexus Electrified range, from the all-electric UX 300e crossover to the refined ES sedan and the acclaimed NX plug-in hybrid.
In addition, between screenings, the Palazzo del Cinema at the Venice Lido shone the spotlight on the all-new Lexus RX luxury large SUV, which was making its public debut in Italy ahead of its European market launch later this year.
Lexus’ continued support for the festival reinforced the common mission it has with the world of cinema to offer people unique, amazing and memorable experiences. The brand also has an enduring bond with the city of Venice, sharing its values of people and sustainability.
“Once again we have contributed to making the Venice International Film Festival a truly memorable experience,” said Maurizio Perinetti, Director of Lexus Italy. “We share with cinema the ability and desire to transport people into parallel words, thanks to a visionary spirit, constant technological innovation and the desire to produce unforgettable emotions. For us at Lexus, it was a real honour to accompany such respected and celebrated figures as Hugh Jackman, Catherine Deneuve and others on the red carpet.”.