LEXUS LBX TAKES STARRING ROLE AT THE 80TH VENICE INTERNATIONAL FILM FESTIVAL
- Lexus returns as the Official Car of the Venice International Film Festival – La Biennale di Venezia – for a seven consecutive year, reaffirming the brand’s strong bond with the world of cinema
- The all-new LBX compact crossover will figure prominently in the fleet of electrified Lexus vehicles, providing luxury transport for the festival’s VIP attendees
- The 80th edition of the festival will take place on the Venice Lido from August 30th to September 9th
In just over a month’s time, the spotlights while be shining again on the Venice Lido to launch the 80th edition of Venice International Film Festival – La Biennale di Venezia 2023. Lexus is returning as the Official Car of the festival for a seventh consecutive year and giving a starring role to its all-new LBX compact crossover.
The association between Lexus and one of the world’s longest-established cinematic celebrations reinforces the values the brand shares with the world of cinema, aiming to give people unforgettable experiences and opportunities to explore and immerse themselves in new worlds.
Electrified Lexus vehicles will provide chauffeur-driven transport for film-makers, actors and celebrities throughout the festival, which runs from August 30th to September 9th. Actors Zendaya (Spider Man: No Way Home), Mike Faist (West Side Story), Josh O’Connor (The Crown) and Caroline Murino (Casino Royale) will be among those appearing on the red carpet.
The all-new LBX, the smallest Lexus yet, is a landmark model which captures the pioneering spirit of innovation that has long defined the brand. It breaks with luxury car conventions to offer style, comfort and a driving experience that will take Lexus into a vibrant new market in Europe.
Paolo Moroni, Director of Lexus Italy, said: “This year we will again be adding to the magical atmosphere in Venice during the film festival, offering guests the chance to enjoy the ultimate Lexus Amazing Experience. We are particularly proud to be bringing the latest addition to our product range to this important stage, the LBX – an SUV that embraces contemporary ideas in design and technology while maintaining the qualities that distinguish the Lexus brand.”