18
December
2019
|
09:02
Europe/Amsterdam

LEXUS CELEBRATES HALF A MILLION SUV SALES ACROSS ITS EUROPEAN MARKETS

  • Sales landmark reached in less than 20 years
  • Lexus pioneered the luxury crossover market with the original RX model
  • Lexus also introduced self-charging hybrid power to the luxury SUV market with the RX 400h of 2005
  • Hybrid now integral to Lexus’ SUV product strategy, with 96% of Western European customers choosing the technology
  • Lexus’ SUV line-up to grow further with the 2020 launch of the UX 300e, the brand’s first battery-electric model

Lexus is celebrating sales of its SUVs passing half a million units across its European markets. It’s a significant landmark for the brand that originated the concept of the luxury SUV with the launch of the original RX 300 model at the turn of century.

Cumulative figures up to the end of November 2019 indicate that more than 501,000 new Lexus SUVs have been sold since the RX’s European introduction in 2000.

Now in its fourth generation, the RX remains Lexus’ best-selling SUV model in the region, with almost 275,000 delivered to customers. The RX also had the distinction of being the world’s first luxury hybrid SUV, with the launch of the RX 400h in 2005.

Since that first step, Lexus has continuously improved its self-charging hybrid technology and made it fundamental to its development of new generations of SUVs, including the mid-size NX, added to the line-up in 2014 and the new, compact UX, launched earlier in 2019.

Customers are increasingly keen to embrace Lexus hybrid power for its refinement, well-proven reliability, increasingly rewarding performance, and excellent efficiency. Today, Lexus hybrids can travel up to 50% of the time in zero emissions mode in congested urban environment, without the petrol engine having to be brought into play.

Almost half the 500,000 Lexus SUV sales have been hybrid models, while the proportion compared to conventionally powered versions has grown steadily. So far in 2019, hybrids have accounted for 63% of sales in the region as a whole*, and 96% in the Western European markets.

Lexus’ stable of SUVs also includes non-hybrid LX and GX models, available in Russia and other Eastern markets.

Reference:

Lexus SUV sales, 2000 to end November 2019

RX range

274,116

RX hybrid

125,724

NX range

139,831

NX hybrid

97,174

UX range

18,700

UX hybrid

16,975

LX range

55,187

 

 

GX range

14,053

 

 

Total all SUVs

501,887

Total hybrid SUVs

239,873

*Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

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