The ratio of Lexus electrified vehicle sales*1 reached a record high of 47% globally through the expansion and robust sales of the electrified vehicle lineup, including the new "RX" and the battery EV exclusive model "RZ.” Additionally, in Europe, strong sales of key models such as the NX (41,367 units), RX (20,484 units) and UX (11,194 units) contributed to Lexus becoming one of the fastest growing premium brands.

Regional sales results for January-December 2023 are as follows.

^*1 “Electrified vehicles” includes all HEV, PHEV and BEV models

Lexus International President Takashi Watanabe said: “We express our sincere gratitude to each and every one of our global customers for their unwavering support of Lexus vehicles. Lexus will continue to drive unique initiatives, focusing on the development and promotion of battery electric vehicles in pursuit of realizing a carbon-neutral society. In addition, we are committed to responding promptly and accurately to customer needs, adapting to the changing times, and continuously striving to craft cars that bring joy to our customers.”

On a regional level, Europe achieved approximately 72,000 units (+2%) and North America 332,000 units (+12%), while China achieved record sales of approximately 227,000 units (+1%), driving the recovery of global sales.

On a model level, sales of electrified vehicles reached a record high of approximately 260,000 units (+10%) thanks to the strong sales of ES, RX and UX hybrid models. The RX range achieved 221,000 units sales (+9%) followed by ES range (189,000 units, +3%) and NX range (145,000 units, -1%).

In 2022, with the market launch of the all-new NX as the first model of the next generation Lexus, and the newly introduced NX 450h+ PHEV, Lexus is accelerating the spread of electrification to meet the needs of customers and society.

By 2030, Lexus aims to offer a full line-up of BEVs in all categories and to achieve 1 million units BEV sales globally, as well as 100% BEV sales in Western Europe, North America, and China, as a new challenge towards the realisation of a carbon-neutral society. Furthermore, we also aim to achieve 100% BEV sales globally by 2035. We will continue to create vehicles that meet the diverse needs and lifestyles of our customers.

January-December 2021 sales results by major region are as follows.

·         North America: approx. 332,000 units (112% compared to prev. year)

·         China: approx. 227,000 units (101% compared to prev. year)

·         Europe: approx. 72,000 units (102% compared to prev. year)

·         Japan: approx. 51,000 units (104% compared to prev. year)

·         Middle East: approx. 28,000 units (103% compared to prev. year)

·         East Asia: approx. 30,000 units (95% compared to prev. year)

Lexus International President / Chief Branding Officer, Koji Sato, said: “I would like to express my heartfelt gratitude to each and every one of our Lexus customers around the world. Despite the continuing impact of the spread of the COVID-19 and the tight parts supply chain, we were able to recover sales to a record level in 2021, selling approximately 760,000 units.

In 2022, we will continue to refine Lexus’ unique design and driving taste that appeals to the sensibilities of our customers, based on our thoughts to "be the brand that people who know the real thing choose at the end of the day”.  We will also accelerate the development of electric vehicles. Starting with the BEV exclusive model "RZ" to be revealed in the Spring, we will release a series of new models that will accompany the lifestyles of a variety of customers.

Please look forward to the future of Lexus.”

 Lexus Europe sales increased by 2% in 2021, consolidating a record share of 2.3% in a premium market that contracted by 2% vs. 2020 on the back of pandemic-related and global supply constraints.

The strongest growth was recorded by the LC flagship coupe (+53%), thanks to the successful market introduction of the LC Convertible. The Lexus flagship sedan, the LS, also progressed significantly (+46%) following a significant model refresh in early 2021.

The UX range recorded a significant increase of 25% mainly thanks to the new UX 300e, Lexus first battery electric model. Sales of the ES business sedan also increased by 19%.

Overall, the Lexus SUV range represented 87% of Lexus sales in Europe, led by UX (21,144 units), NX (19,493 units) and RX (18,346 units).

Electrified vehicles accounted for no less than 96% of Lexus sales in Western Europe. Since the introduction of the first Lexus hybrid model, the RX 400h in 2005, Lexus Europe has sold more than half a million electrified vehicles in the region.

Customer deliveries of the all-new, second generation NX start in January 2022, and will lead to a significant increase of Lexus sales this year. The all-new NX opens the next chapter for the Lexus brand. It heralds new directions in exterior and cabin design and sets new benchmarks in the segment with its highly efficient new powertrains, including Lexus’ first plug-in hybrid electric. It also features new connected and safety technologies, and a leap forward in dynamic performance that delivers a greater and more rewarding connection between driver and machine.

In the first half of 2022, Lexus will reveal its first BEV on a dedicated platform, the RZ 450e. This vehicle will take the driving experience to the next level, with the introduction of our exclusive new drive force control technology, DIRECT 4, and a cutting-edge steer-by-wire system.

In upcoming years, Lexus will also bring a sustained flow of product launches, with no less than 20 new or renewed models by 2025 – a large majority of them under the banner of “Lexus Electrified”, the brand’s vision for leveraging the potential of electrified powertrains to reinvent the joys of driving.

*Lexus Europe sales include Western Europe (European Union countries, UK, Norway, Iceland and Switzerland), as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Georgia, Azerbaijan, Turkey and Israel.

Lexus announced today that it has eclipsed the milestone of 2 million global sales of electrified vehicles at the end of April 2021. Since 2005, Lexus electrified vehicles have contributed to a cumulative reduction in CO₂ emissions of approximately 19 million tons.

Since the launch of the RX400h in 2005, Lexus has been a pioneer of electrification in the luxury market, and the models have continued to evolve on the mission of balancing excellent driving performance with environmental sensitivity. Lexus has continued to expand its line-up of electrified vehicles to provide a wide range of options tailored to meet the needs of our customers and society. Based on a philosophy of "right time, right product, right place", Lexus hopes to further develop its electrified product portfolio to best respond to a varied range of energy sources and infrastructure environments encountered around the world.

As a result, Lexus now sells nine models of electrified vehicles, including hybrid vehicles and all-electric vehicles, in approximately 90 countries and regions around the world. Globally, electrified vehicles represented 33% of Lexus 2020 sales. In Western and Central Europe, the share is even higher, at 96%.

Lexus will continue to lead the steady growth of electrified vehicles and the reduction of CO₂ emissions in line with our corporate mission of carbon neutrality and Sustainable Development Goals.

Under the “Lexus Electrified” vision announced in 2019, Lexus will evolve its electrification technology to realize enhanced vehicle performance characteristics and continue to provide customers with the fun and joy that the car brings.

By 2025, Lexus will introduce 20 new or improved models, including more than 10 electrified models (all-electric vehicles, plug-in hybrid vehicles and self-charging hybrid vehicles). That year is also the target for the brand to offer electrified vehicle options across the entire Lexus product range. Lexus also expects that by 2025, electrified models will represent more than 50% of the brand’s global sales.

In addition, by 2050, Lexus aims to achieve carbon neutrality throughout the entire vehicle lifecycle such as materials, parts, and vehicle manufacturing along with logistics, driving, and disposal/recycling.

In order to further accelerate the spread of electrified vehicles, Lexus plans to introduce its first PHEV in a Lexus mass-market model in 2021, and a completely new, dedicated all-electric model in 2022.

In addition, by utilizing the electrification technologies such as motors, inverters, and batteries that Lexus has cultivated over the years in the field of HEVs, we will create new values and driving experience unique to Lexus electrified vehicles.

Future Lexus electrified models will feature DIRECT4 and steer-by-wire systems. DIRECT4, our four-wheel-drive torque distribution technology, combines highly precise drive force control with responsive steer-by-wire systems that greatly enhance vehicle reflexes, resulting in a high level of dynamic performance and a driving experience that appeals to all five senses that is unmatched by conventional cars.

Lexus will continue to promote all possible initiatives for the realization of a sustainable society, while at the same time pursuing both the fun and enjoyment of cars. Lexus will endeavour to develop vehicles tailored to diversifying customers’ needs.

Reference: cumulative sales of electrified vehicles from 2005 to the end of April 2021

Global: 2.02 million units,

US: 540 thousand units

Europe: 480 thousand units

Japan: 400 thousand units

China: 387 thousand units

East Asia: 138 thousand units

Others: 74 thousand units

By model:

RX 518 thousand units,

ES 384 thousand units,

CT 372 thousand units,

NX 285 thousand units,

UX/UXEV 137 thousand units,

IS/LS/RC/LC and others 324 thousand units

In 2020 Lexus saw robust global sales of such models as the ES and RX, as well as the LC range that was boosted by the successful introduction of the stunning new LC Convertible. The UX 300e, Lexus’ first all-electric model, was rapidly sold-out in the selected markets where it was introduced in 2020 ahead of a wider scale launch in 2021. At the end of last year, Lexus also introduced an updated version of its LS flagship sedan.

By region, cumulative annual sales in China marked an all-time high (223,650 units, + 11% vs. 2019), pulling global sales forward.

In Europe, Lexus sold 70,814 vehicles, achieving a record premium market share of 2.3% and reaching 3% share in the private sector for the first time, while sales declined -19% year-on-year. Lexus’ core volume sales come from its SUV range – RX, NX, UX, GX and LX with combined sales of 57,833 vehicles made up 81% of total volume. Hybrid sales represented 96% of Lexus sales in Western and Central Europe.

Lexus International President / Chief Branding Officer Koji Sato commented as follows:

“I would like to express my heartfelt appreciation to each and every one of our customers around the world as well as to all of our team members involved in sales, production, and development. And to all those who are doing their best to fulfil their responsibilities while confronting various difficulties, please know that you have my deepest respect.

This year, Lexus will take a new step forward in aiming to make the diversified lifestyles of our customers more rewarding. This Spring, we will unveil our new brand vision, along with a new concept, which illustrates our intentions for the future and marking the beginning of the next generation of Lexus. Furthermore, we will launch the first model under our new vision within this year, and we will continue to introduce new models next year and beyond. From here on as well, by being considerate of our customers around the world and engaging in car-making that exceeds their expectations, we will continue to take up the challenge of delivering happiness to all people who come into contact with Lexus. I look forward to sharing more with you soon.”

Lexus has reached the milestone of one million vehicle sales in Europe, the cumulative total breaking through seven figures in September. It is a timely achievement, coinciding with the 30th anniversary of Lexus’ launch in Europe.

It also coincides with the start of a new era in the brand’s history with the introduction of the UX 300e, its first battery electric vehicle, to selected European markets.

In 1990, just a few months after the brand’s global debut in the US, Lexus started in Europe with a single model, the LS 400, and amassed 1,158 sales. It may have been a modest beginning, but it signalled the start of a transformation of the premium car market with the LS redefining what a luxury car should be in terms of performance, efficiency and advanced equipment features.

At the same time, Lexus introduced a new approach to customer care and service that has constantly set the standards for the international auto industry. Following the traditional Japanese principles of omotenashi – treating a customer with same care and courtesy as a guest in your home – Lexus has kept service excellence at the heart of its brand.

From the outset, Lexus has charted its own course rather than follow the established norms of the market, not least in taking leadership in the development of self-charging hybrid electric power. It introduced the world’s first luxury hybrid vehicle, the RX 400h SUV, in 2005, and has since continued to develop the technology to achieve even greater performance, fuel and emissions efficiency and driver rewards. Of the one million Lexus vehicles put on the road in Europe, not less than 45% were hybrids. Today, hybrids feature across the Lexus model range, with sales increasing steadily – currently accounting for 96% of the total in Western European markets.

Lexus has also closely followed the changing needs and preferences of customers, developing new models that are well in tune with market trends. This has brought a focus on SUV crossover models, of which Lexus already sold 550 thousand units in Europe. Today the line-up features the RX, the model which effectively originated the luxury SUV market, the purpose-designed seven-seat RX L; the mid-size NX; and, launched in 2019, the compact UX urban crossover, which has quickly become the brand’s best-seller in Europe. In Russia and other Eastern markets, Lexus also sells the full-size LX and the rugged GX models. Together, these models represent today more than 80% of Lexus sales in Europe.

The importance of driver rewards has not been neglected, witnessed in a series of performance-focused models bearing the Lexus “F” designation, including the hand-built, ultra-exclusive LFA V10 supercar and the RC F coupe, which today competes in international GT racing. The spirit of these special models feeds directly into the standard model ranges in the form of the sports-styled and engineered F SPORT versions.

Lexus has also evolved as a luxury brand beyond the automotive world, promoting excellence in craftsmanship, supporting exciting emerging design talent through the international Lexus Design Award and helping its customers discover and enjoy amazing experiences.

*Lexus Europe sales include Western Europe (European Union countries, UK, Norway, Iceland and Switzerland), as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

Lexus cumulative sales in Europe:

Over the years, each SUV and crossover model has helped propel the brand forward by blending bold design, adventure capability, renowned Lexus craftsmanship and sophisticated technology into a unique utility vehicle package that results in ever-increasing numbers of loyal Lexus customers.

The Lexus crossovers (RX, RXL, NX and UX) have enjoyed popularity globally with the availability of both full hybrid and petrol drivetrains. First launched with the game-changing RX 400h hybrid SUV in 2005, hybrid sales today account for about one third of Lexus’ global SUV volumes, rising to 96% in Western and Central Europe.

European sales of Lexus hybrid SUVs have passed the milestone of a quarter of a million units. The total, recorded at the end of February, represents cumulative sales since the introduction of the RX 400h in 2005, the world’s first luxury hybrid vehicle.

Lexus was an industry pioneer in originating the concept of a luxury SUV with the launch of the original RX model in 1998. Since that ground-breaking innovation, it has introduced new models and constantly improved the performance of its market-leading hybrid electric technology. With more vehicles to choose from and growing customer demand for electrified powertrains that offer superior efficiency, growth in annual sales volumes has accelerated.

As the longest-established model, the RX large luxury SUV accounts for more than half the hybrid sales total, with 127,203 units. Now in its fourth generation, the RX has the added appeal of a seven-seat version, the RX L.

The mid-size NX, launched in 2014, has gained 101,137 hybrid sales, while the most recent addition to the line-up, the UX compact crossover, has enjoyed a strong start since its arrival in 2019 with 22,171 sales and the status of the brand’s current best-selling model.

Lexus is the global leader in sales of electrified vehicles in the premium market, having delivered about 250,000 hybrid vehicles to customers in 2019, and 1.7 million since the launch of the first Lexus hybrid model, the RX 400h in 2005.

January – December 2019 sales results by main regions:

• North America 324,667 +0%
• China 201,783 +25%
• Europe 87,206 +14%
• Japan 62,394 +13%
• East Asia 34,419 +8%
• Middle East 32,421 +8%

Comment from Lexus International President Koji Sato:

” I would like to express my heartfelt appreciation to each and every Lexus customer around the world. From the time of our founding, we at Lexus have been earnestly pursuing the spirit of innovation and untiring evolution, and we will continue to take up the challenge of building vehicles that exceed our customers’ expectations.

Looking forward, based on our ‘Lexus Electrified’ vision, we will expand our lineup of electrified vehicles, starting with the launch of our first BEV production model, the UX300e. We will further evolve the Lexus DNA to achieve the ideal balance of ride comfort and quietness with driver confidence and engagement. By applying advanced Lexus technologies such as the integrated control of drive power, learned over many years developing electric motor control technologies in our hybrid vehicles, we will provide an inspiring and enjoyable driving experience unique to Lexus.”

# # #

Lexus began 2019 with two critical new product launches: the new UX, which marked the brand’s debut in the luxury compact crossover market, and the new generation ES business sedan, which introduced the ES model range to Western Europe for the first time.

Both models performed strongly. With 20,943 units sold, the UX achieved a 5% premium segment share, the highest of any Lexus vehicle on the European market. ES sales more than tripled, rising by 238% thanks to a strong response to its launch in Western Europe (4,292 units sold) and a reinforced presence in Eastern markets (2,317 units, +33%).

In another major product update, Lexus introduced the new RX in October, which secured a 23% sales increase for the luxury SUV in the final quarter of 2019.

The NX mid-size crossover was again the year’s best-seller with 24,309 vehicles sold, contributing to an overall 26% increase in Lexus crossover and SUV sales to 69,449 units. Since 2000, Lexus has sold more than half a million SUVs in Europe.

With a record 58,149 self-charging hybrid vehicles sold in Europe in 2019, Lexus continues to lead the shift to electrified powertrain technologies in the premium car market. Self-charging hybrids represent 96% of Lexus sales in Western Europe.

This year, Lexus will launch its first battery electric vehicle (BEV), the UX 300e. The range of Lexus electrified models will be expanded in the coming years, with plug-in hybrid technology and a new, dedicated BEV model platform. This is in line with the “Lexus Electrified” vision for leveraging the potential of electrified powertrains to reinvent the joys of driving.

Also in 2020, the LC coupe will be joined by the much-anticipated new LC Convertible. Together they will act as aspirational halo models for the entire Lexus range, displaying beautiful styling and providing driving experiences that stimulate all the senses.

*Lexus Europe sales include Western Europe (European Union countries, Norway, Iceland and Switzerland), as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

# # #

Cumulative figures up to the end of November 2019 indicate that more than 501,000 new Lexus SUVs have been sold since the RX’s European introduction in 2000.

Now in its fourth generation, the RX remains Lexus’ best-selling SUV model in the region, with almost 275,000 delivered to customers. The RX also had the distinction of being the world’s first luxury hybrid SUV, with the launch of the RX 400h in 2005.

Since that first step, Lexus has continuously improved its self-charging hybrid technology and made it fundamental to its development of new generations of SUVs, including the mid-size NX, added to the line-up in 2014 and the new, compact UX, launched earlier in 2019.

Customers are increasingly keen to embrace Lexus hybrid power for its refinement, well-proven reliability, increasingly rewarding performance, and excellent efficiency. Today, Lexus hybrids can travel up to 50% of the time in zero emissions mode in congested urban environment, without the petrol engine having to be brought into play.

Almost half the 500,000 Lexus SUV sales have been hybrid models, while the proportion compared to conventionally powered versions has grown steadily. So far in 2019, hybrids have accounted for 63% of sales in the region as a whole*, and 96% in the Western European markets.

Lexus’ stable of SUVs also includes non-hybrid LX and GX models, available in Russia and other Eastern markets.

Reference:

*Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

# # #

Today Lexus International announced it sold 360,045 vehicles worldwide in the first six months of 2019 (January to June). This sales performance represents a 10% increase compared to the same period last year (January to June 2018).

Global self-charging hybrid sales increased by 34% to reach 121,234 units which represents 37% of total global sales.

Calendar year-to-date 2019 sales performance reflects increased consumer demand for the all-new Lexus ES luxury sedan, sedan and newly introduced Lexus UX compact crossover, as well as the overall expanded luxury market in China.

“We are honored that consumers across the world choose our vehicles. This year, the new Lexus RC F and Lexus RX will arrive to showrooms, attracting a broader audience to the brand. Meanwhile, we continue to bring the latest features and thinking to vehicles, with painstaking attention to detail and craftsmanship. We endeavor to provide amazing experiences exceeding customers’ expectations, through our vehicles and beyond, as a luxury lifestyle brand. " said Lexus International President Yoshihiro Sawa.

EUROPEAN SALES

Lexus continued growing at a steady pace in Europe in the first half of 2019. In a slightly decreasing premium market (-2%), Lexus sales have increased by 5% to reach 40,450 units. Significant growth was recorded in several key markets, such as Italy (+51%), Germany (+33%), Spain (+19%), Poland (+13%), France (+12%) and the UK (+8%).

This sales growth is driven by the launch of two brand new models: the UX compact crossover and the ES luxury sedan. After just 5 months of sales, the UX already achieved 8,532 sales, confirming positive market response to Lexus’ first entry in the fast growing premium compact crossover segment.

The strongest sales increase is achieved by ES (+387%, reaching 3,012 units), following market introduction of the new generation model in the whole of Europe at the end of 2018.

With 28,006 self-charging hybrid vehicles sold in Europe in the first half of 2019 (+17% vs. Jan-Jun 2018), Lexus is a leading player in electrification. Self-charging hybrids represent 95% of Lexus sales in Western and Central Europe.

2019 CALENDAR YEAR-TO-DATE SALES RESULTS BY REGION:

North America : 149K units (+1% vs LY)

China : 95K units (+36% vs LY) *included Hong-Kong

Europe : 40K units (+5% vs LY)

Japan : 32K units (-4% vs LY)

Middle East : 16K units (+9% vs LY)

East Asia : 18K units (+17% vs LY)

# # #

ABOUT LEXUS

Launched in 1989, Lexus is a global luxury lifestyle brand offering a full range of premium vehicles, including the LS, ES and IS sedans, the CT hatchback, the LC and RC coupes, the UX crossover and the NX, RX, GX and LX SUVs. Renowned for brave design, outstanding craftsmanship and sophisticated technology, Lexus has consistently delivered a unique level of personalised service, aiming to create amazing experiences for its customers.

Having already sold more than 1.5 million self-charging hybrid vehicles worldwide, Lexus leads the electrification trend in the premium market. In Europe, Lexus delivered 76,188 vehicles in 2018, marking its 5th consecutive year of sales growth in the region. The brand aims at 100,000 units sales in 2020, following the introduction of two new core models, the UX compact crossover and the ES executive sedan. Globally, Lexus delivered about 700,000 vehicles in 2018 and is the 4th-largest luxury vehicle producer worldwide.

This sales growth is driven by the launch of two brand new models: the UX compact crossover and the ES luxury sedan. After just 5 months of sales, the UX already achieved 8,532 sales, confirming positive market response to Lexus’ first entry in the fast growing premium compact crossover segment.

The strongest sales increase is achieved by ES (+387%, reaching 3,012 units), following market introduction of the new generation model in the whole of Europe⁽²⁾ at the end of 2018.

With 28,006 self-charging hybrid vehicles sold in Europe in the first half of 2019 (+17% vs. Jan-Jun 2018), Lexus is a leading player in electrification. Self-charging hybrids represent 95% of Lexus sales in Western and Central Europe.

Lexus’ mid-size SUV, the NX, remains the brand’s best seller in Europe with 11,699 units. RX sales reached 8,382 units.

⁽¹⁾ Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

⁽²⁾ The previous generation ES was only sold in Russia and other Eastern markets.

The brand announced today that 698,330 vehicles were sold worldwide during the 2018 calendar year, representing a 4.5% increase over calendar year 2017. A solid array of luxury utility vehicles such as the RX and NX, the LC and LS flagships, along with the all-new ES and the first-ever UX, combined to lead the global luxury lifestyle brand to its best-ever year of sales.

“Lexus continues to enjoy substantial growth around the world, expanding its footprint in emerging markets as well as reaffirming its strength in established ones. The brand’s clear focus on amazing products and guest experiences provided by the finest dealers will support its global growth for years to come,” said Lexus International President, Yoshihiro Sawa.

In Europe, Lexus has sold about 875,000 vehicles since the launch of the brand, including about 365,000 self-charging hybrid vehicles. In 2018, Lexus sold 76,188 vehicles in the region, an all-time record and our fifth consecutive year of sales growth. In the last 5 years, Lexus sales have grown by 76% in Europe. Lexus aims to sell 100,000 vehicles in Europe in 2020.

2018 marked the 5^th consecutive year of sales growth for Lexus Europe. In only five years, Lexus sales have increased by 76% in Europe (including Eastern markets*) to reach 76,188 units in 2018 (+2% vs 2017).

Lexus’ flagship models, the LS and LC, achieved outstanding results in 2018. The new generation LS, launched in December 2017, saw sales increase by 552% in 2018 to reach 1,075 units, while sales of the luxury coupe LC climbed 17% to reach 689 units.

Lexus’ mid-size SUV, the NX, was again the brand’s best seller in Europe with 29,508 units (+6% vs. 2017), following the introduction of the renewed model in late 2017. The RX large SUV came second with 18,847 units (=), prolonging the success story of this model’s latest generation launched in 2015 and expanded with the new RX L seven-seater in 2018. Supported by a product refresh introduced in late 2017, the CT compact hatchback also achieved a strong performance in 2018, with a sales increase of 3% to reach 9,131 units.

With a record 45,675 self-charging hybrid vehicles sold in Europe in 2018, Lexus continues to lead the electrification trend in the premium market. Self-charging hybrids represent 95% of Lexus sales in Western and Central Europe.

“With the introduction of two new core models, the Lexus ES business sedan and the UX compact crossover, 2019 promises to be another growth year for Lexus in Europe, on our way to meet our goal of selling 100,000 Lexus vehicles in Europe by 2020”, said Pascal Ruch, Head of Lexus Europe.

*Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

GLOBAL SALES

Lexus International today announced it sold 327,838 vehicles worldwide in the first six months of 2018 (January to June). This sales performance represents a 7% increase compared to the same sales period last year (January to June 2017). The 2018 calendar year sales performance so far reflects the effort to match increased consumer demand for SUVs with a corresponding increase in production, enabling consumers to find the right vehicle, at the right place, at the right time.

 “2018 will be another key year for us as we continue to craft amazing experiences for all our guests across the world, through our vehicles as well as our world-class guest experience. This year, we saw the all-new seventh generation ES sedan and the new UX crossover join the Lexus line-up, and ready to attract a broader audience to the brand.

Meanwhile, we are furthering the development of distinctive vehicles, which will inherit and expand on the dynamic design and performance pioneered by the LC and LS. I can’t wait for our guests to experience what’s next.” said Lexus International President Yoshihiro Sawa.

As the segment earning substantial consumer attention, Lexus luxury SUVs were strong performers in the 90-plus markets where Lexus is available, totalling 200,880 global sales during the first half of the year versus 126,957 passenger cars sold. Globally, the line-up of Lexus luxury SUVs accounted for 61% of the brand’s total sales during the first 6 months of 2018.

With both the ES and UX reaching showrooms in 2019, the second half of 2018 will not see a sales benefit brought by their competitive combination of style, dynamics and efficiency, yet the early success of LS will be nurtured with global marketing support and an ongoing flagship message that began with the debut of the all-new LC.

LEXUS EUROPE SALES

Lexus continued growing at a steady pace in Europe in the first half of 2018. In a flat premium market, Lexus sales have increased by 7% to reach 38,543 units.

With 24,029 self-charging hybrid vehicles sold in Europe in the first half of 2018 (+5% vs. Jan-Jun 2017), Lexus is a leading player in electrification. Self-charging hybrids represent 95% of Lexus sales in Western and Central Europe.

Following the global trend, Lexus’ mid-size SUV, the NX, remains the brand’s best seller in Europe with 15,365 units (+15% vs. Jan-Jun 2017), capitalizing on the renewed model introduced last year. The RX large SUV came second with 8,995 units (+2%), already benefiting from the recent launch of its 7-seat version, the RX L. Supported by a product refresh introduced in the autumn of 2017, the CT compact hatchback also achieved a strong performance in the first half of 2018, with a sales increase of 10% to reach 4,831 units.

With the recent introduction of two flagship models, the LC luxury coupe and the 5th generation LS luxury sedan, Lexus demonstrated the brand’s passion for bold design, imaginative technologies, exhilarating performance and takumi craftsmanship at the highest level. Market response is very strong: the LC has already seduced more than 1,000 customers in Europe since start of sales one year ago, while LS sales already reached 676 units since January 2018.

^{*Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.}

Lexus continued growing at a steady pace in Europe in the first half of 2018. In a flat premium market, Lexus sales have increased by 7% to reach 38,543 units. Significant growth was recorded in several key markets, such as Spain (+19%), Russia (+9%), Poland (+9%), and UK (+7%).

With 24,029 self-charging hybrid vehicles sold in Europe in the first half of 2018 (+5% vs. Jan-Jun 2017), Lexus is a leading player in electrification. Self-charging hybrids represent 95% of Lexus sales in Western and Central Europe.

Lexus’ mid-size SUV, the NX, remains the brand’s best seller in Europe with 15,365 units (+15% vs. Jan-Jun 2017), capitalizing on the renewed model introduced last year. The RX large SUV came second with 8,995 units (+2%), already benefiting from the recent launch of its 7-seat version, the RX L. Supported by a product refresh introduced in the autumn of 2017, the CT compact hatchback also achieved a strong performance in the first semester of 2018, with a sales increase of 10% to reach 4,831 units.

With the recent introduction of two flagship models, the LC luxury coupe and the 5^th generation LS luxury sedan, Lexus demonstrated the brand’s passion for bold design, imaginative technologies, exhilarating performance and takumi craftsmanship at the highest level. Market response is very strong: the LC has already seduced more than 1,000 customers in Europe since start of sales one year ago, while LS sales already reached 676 units since January 2018.

*Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

Lexus’ mid-size SUV, the NX, was again the brand’s best seller in Europe with 27,789 units (+6% vs. 2016), capitalizing on the renewed model introduced in the second half of 2017. The RX large SUV came second with 18,918 units (+5%), prolonging the success story of this model’s latest generation. Supported by a product refresh introduced in the autumn, the CT compact hatchback also achieved a strong performance in 2017, with a sales increase of 5% to reach 8,842 units.

With 45,049 self-charging hybrid vehicles sold in Europe in 2017, an all-time record, Lexus continues to lead the electrification trend in the region. Self-charging hybrids represent more than 94% of Lexus sales in Western and Central Europe.

With the introduction of two flagship models, the LC luxury coupe and the 5^th generation LS luxury sedan, 2017 was a milestone year for Lexus, demonstrating our passion for bold design, imaginative technologies, exhilarating performance and takumi craftsmanship at the highest level.

“We are extremely satisfied to see that the attractive image of these halo models had a positive impact on our brand image, resulting in a strong sales performance overall and an increase of volumes compared to 2016”, said Pascal Ruch, Head of Lexus Europe. “We expect to see our sales momentum continue in 2018, as we are well on our way to reach our mid-term target of selling 100,000 Lexus vehicles in Europe by 2020.”

*Lexus Europe sales include the European Union countries, Norway, Iceland and Switzerland, as well as the following Eastern markets: Russia, Ukraine, Kazakhstan, Caucasus region, Turkey and Israel.

Lexus Russia has reached the landmark of its 50^th authorised retailer with the opening of the first official dealership in Stavropol, one of the largest cities in the North Caucasus. This latest addition to the national network comes 15 years after the Lexus brand opened its first business in Russia. Since then, the country has become established as a key market for Lexus, with annual sales reaching more than 24,000 units in 2016.

Lexus Stavropol is a new development by the Samara Auto Group. Its premises extend to 775m², including a 341m² showroom.

The centre has been built and equipped in line with the latest concept of brand’s standards "Lexus 2020". Its distinctive look follows the design philosophy of L-finesse, which combines centuries-old Japanese aesthetics with contemporary, advanced technologies. The interior has an exclusive and dynamic ambience, using original furniture designs and modern décor materials.

The facilities include a customer lounge, evoking the spirit Omotenashi, the Japanese principles of hospitality that are at the heart of the Lexus brand. Lexus Stavropol’s aim is to make each customer to feel welcome and relaxed, as if they were being entertained as a house guest.

Lexus International sold 677,615 vehicles during the 2016 calendar year. This robust sales performance represents a 4% increase over calendar year 2015 (652,451 units). The 2016 sales performance is also the 4^th consecutive record year of sales for the globally emerging Lexus brand.

"We are pleased with our global sales in a very challenging luxury market where customers have more choices than ever. Such sales help validate the customer focus of our brand, the products, and the design direction of Lexus globally. As we continue to expand, our hope is to maintain this steady and sustainable growth, balancing the growth and sales between our established markets and emerging regions." said Lexus International President Tokuo Fukuichi.

Established Lexus operations in Japan, Europe, China, East Asia and Oceania all posted new annual sales records. Japan's 5^th consecutive year of best-ever sales (52,149) units also helped propel the Lexus brand into the number two position in the luxury market. Lexus sales in China eclipsed the 100k threshold for the first time in the brand's history in that market with 109,151 total sales.

Calendar year 2017 will see the Lexus brand bring the flagship LC coupe to market in addition to a reborn LS sedan. These two premium models signal the brand direction for Lexus with their passionate styling, performance and visionary technologies. In addition, the UX Concept revealed at the Paris Auto Show in September of 2016 embodies some the latest Lexus thinking in a small-crossover vehicle category.

Lexus International Executive Vice President Yoshihiro Sawa added, "2017 will see us push develop our Lexus brand as the all-new LC coupe and LS sedans arrive to market. The styling language, performance, identity and emotion communicated by these two important models will help better communicate our evolving luxury life style brand image to global consumers."

LEXUS EUROPE SALES

Europe was again one of the fastest growing global markets for Lexus in 2016. Lexus Europe sold 74,316 units last year, an increase of 16.5% vs. 2015. Hybrid vehicles accounted for 60% of Lexus Europe total sales, reaffirming Lexus’ strong hybrid leadership in the premium market. The share of hybrid vehicles even climbed to 98% in Western European countries.

The NX was the top seller for Lexus Europe in 2016 with 26,105 units sold, followed by the RX with 18,074 units. 2016 saw the introduction of the all-new, 4^th generation RX, resulting in a sales increase of 163% vs. 2015.

Several countries recorded best-ever annual sales in 2016, including Russia, France, Italy, Spain, Belgium, Sweden, Norway, Poland, Hungary, Czech Republic and Slovakia.

In Russia, Lexus Europe’s largest market with 24,120 units sold in 2016, sales increased by 19% despite a premium market decrease by 4%. This resulted in an increase of the Lexus share of the premium market, which reached 16% in 2016.

BRAND INITIATIVES

Lexus will continue its decade-plus long partnership with the world's largest design event, the Salone del Mobile di Milano (Milan Design Week). The Lexus Design Award is an annual collaboration with world-renowned designers that encourages up and coming designers to create unique installations that express true luxury in unique interpretations of design.

In the summer of 2017, Lexus will have a role in the science fiction epic Valerian: City of a Thousand Planets, directed by Luc Besson. The film's hero, Valerian played by Dane DeHaan, pilots a Lexus Skyjet which is a visionary interpretation of future transportation and was the result of collaboration between Lexus Design and the film's creatives.

The Intersect By Lexus luxury culture and cuisine brand experience space and design gallery in Tokyo celebrated its third anniversary last summer. A second Intersect By Lexus gallery is now open in Dubai UAE for guests to enjoy Lexus experiences outside of their cars, and a third Intersect By Lexus gallery is scheduled to open in New York.

Lexus entered international motorsports in 2016, with active programs racing the RC F coupe in Japan's Super GT GT500 series and in the German VLN endurance racing series at the famous Nürburgring circuit. In North America, Lexus USA will be debuting two RC F GT3 coupes at the Rolex 24-hours of Daytona endurance race. These vehicles will compete as the 3GT team on the IMSA GTD series of pro sports car racing.

PRODUCT NEWS

The year 2017 will see the LC 500 and LC 500h arrive in showrooms offering a new coupe flagship to customers who want superior dynamics and breakthrough styling in one seductive vehicle. Lexus' Multi-stage Hybrid technology also first appears in the LC 500h coupe. This innovative system uses mechanical multi-speed transmission and software to help maximize the driving experience of the highly reliable power split device used to balance engine and electric motor output on hybrids. For the driver, the 10 discrete speeds the new hybrid system creates helps deliver the sensation, acceleration and reflexes akin to the mechanical 10-speed automatic equipped on the petrol version.

In 2017, at the North American Auto Show, the all-new LS 500 debuted the brand's 3.5-liter V6 twin-turbo. Boasting 310 kW / 421 PS, this new engine breaks ground in terms of efficiency and per-litre output in the class. The all-new LS goes on sale during 2017.

Lexus revealed the pre-production version of the coming LS 500 flagship sedan to great acclaim: at the North American International Auto show the LS earned an "Eyes on Design" interior awards for Best Interior Design. This award comes on the heels of the two Eyes On Design awards won by the LC coupe the prior year.

Brussels, Belgium - Lexus has a new millionaire with global sales of the IS range of sports saloons moving into seven figures at the end of July. It’s a big achievement for a car that was the first Lexus to be designed primarily for the European market, a region where its popularity remains strong today. In fact, one in five Lexus IS sold worldwide is sold in Europe.

Seventeen years ago, Lexus’ intention was for the IS to attract new, younger customers to the brand; being a sporty, compact saloon offering sharp styling, a responsive straight-six 2.0-litre engine and rear-wheel drive. As the third Lexus to debut in Europe after the original LS and GS models, it succeeded in giving the company a presence in a large and highly competitive part of the premium car market, its outstanding driving dynamics and sporting profile matched by high equipment and safety levels. Lexus’s fast-growing reputation for excellent quality and customer service further helped the IS win customer interest, and the range soon expanded to include the more powerful 3.0-litre IS 300 and, from 2001, the novel SportCross compact wagon.

The original IS proved an effective pathfinder for Lexus through to 2005 when the second generation model made its global debut at the Geneva Motor Show. Displaying more distinctive and sophisticated styling rooted in Lexus’s new L-finesse design philosophy and even more refinement, the newcomer provided the platform for Lexus to explore new possibilities that would see the IS develop much wider market appeal. The initial IS 250, featuring a 2.5-litre V6 petrol engine and available with a new automatic transmission, was joined in 2006 by the first diesel-powered Lexus, the IS 220d.

A year later, the Detroit Motor Show witnessed the unveiling of the IS F, a high-performance saloon “built by enthusiasts, for enthusiasts,” as Lexus declared. This was the first Lexus to wear the F performance badge, a predecessor of the LFA supercar and today’s RC F and GS F models. Every part of the car was honed for performance and driving pleasure. Its 5.0-litre V8 engine delivered 423 DIN hp through the world’s first eight-speed transmissions, enabling the car to move from rest to 100 km/h in just 4.8 seconds, en route to a 270 km/h top speed. The IS F was genuinely race track-bred, with extensive testing at the Fuji Speedway in Japan and on Germany’s renowned Nürburgring. As a thoroughbred, it was engineered with dedicated performance components, from its engine, transmission and suspension to its wheels and tyres.

The versatility of the IS was further explored in 2009 with the introduction of the IS 250C, a svelte coupe-convertible equipped with a three-part retracting hard-top. Not only was the roof mechanism the fastest-operating on the market, its ingenious design ensured the IS C looked equally good with top up or down, and allowed for generous space for rear seat occupants.

The current, third generation IS marked the beginning of a new era for the model with the introduction of Lexus Hybrid Drive to the range for the first time. Since the model’s launch in 2013, the IS 300h has proved by far the most popular choice for European customers, claiming 90 per cent of IS sales. The full hybrid model delivers exceptional smoothness and efficiency while preserving the driver rewards that have traditionally been part of the IS’s special appeal. The powertrain combines a 2.5-litre, four-cylinder Atkinson cycle petrol engine with a compact, powerful electric motor for smooth and responsive performance, supported by the use of Dual VVT-i intelligent variable valve timing, Lexus’s D-4S fuel injection technology and a high-efficiency exhaust gas recirculation system. The advanced engineering delivers unprecedented low exhaust emissions and fuel economy for the IS, with official performance figures from 97 g/km of CO2 and 4.3 l/100km, strengthening the model’s attractiveness in a market where environmental performance and ownership costs are key customer considerations.

The IS also offers a 2.0-litre turbo engine with innovative D-4ST fuel injection technology for both fuel economy and instantaneous torque. The Lexus IS 200t delivers 245 DIN hp with a maximum torque of 350 Nm. Capable of rapid acceleration up to a top speed of 230 km/h, its eight speed Sport Direct Shift transmission was developed for the high-performance RC F.

The IS continues to be a core part of Lexus’s worldwide model range, currently marketed in more than 70 countries and achieving sales of more than 6,000 units every month.

Tokyo, Japan - Continuing growth in China (including Hong Kong) of 26% to 46,759 vehicles; and 16% across Europe and Russia to 36,405 vehicles, 26% in Japan to 28,420 vehicles; and 19% in East Asia and 37percent in the Latin America markets supported the global expansion of the Lexus brand.

Weakening demand for large premium sedans contributed to a decline of 4% across North America to sales of 162,493, and a soft luxury vehicle market across the Middle East markets led to a drop of 1% to 22,484 sales in those countries.

Lexus International executive vice president Yoshihiro Sawa said, “Our designers and engineers have been working to further enhance the styling, performance and emotion of our already well-respected products, and I’m grateful that people are noticing – and appreciating – a new experience with our brand. The bold styling of our newest luxury utility vehicles, the LX and RX, has been particularly well-received.”

BRAND INITIATIVES

Lexus has continued its ten-year presence at the world’s largest design event, the Salone del Mobile di Milano (Milan Design Week). The Lexus Design Award is an annual collaboration with world-renowned designers that encourages up and coming designers to create unique installations that express luxury in unique interpretations of design.

Lexus continues to support and nurture a new generation of emerging filmmakers around the world by producing Lexus Short Films in partnership with The Weinstein Company. For the third season the theme of “Anticipation” was selected as a provocative thought-starter providing an innovative platform for filmmakers’ imaginations. Director submissions were received from the worldwide filmmaking community, with four filmmakers being invited to interpret the meaning for their own narrative and tell a story based around their vision.

The INTERSECT BY LEXUS luxury culture and cuisine brand experience space and design gallery in Tokyo is celebrating its third anniversary this summer. A second INTERSECT BY LEXUS gallery opened in Dubai UAE at the end of last year for guests to enjoy Lexus experiences outside of their cars, and a third Intersect By Lexus gallery is expected to open in New York in mid-2017.

Lexus is racing the RC coupe in Japan’s Super GT500 series and in the German VLN endurance racing series at the famous Nürburgring circuit. In North America, Lexus USA is developing a GT3 spec RC F to enter in the IMSA GTD series of pro sports car racing next year.

PRODUCT NEWS

The Lexus line-up of hybrid models expanded in 2016 to offer a range of ten different high-efficiency, low-emission, luxury vehicles in markets throughout the world:

1. CT 200h

2. HS 250h (Japan only)

3. ES 300h

4. IS 300h

5. RC 300h

6. GS 300h

7. GS 450h

8. LS 600h

9. NX 300h

10. RX 450h

2016 saw the release of two limited-production, high-style, high-performance cars, the RC F sport coupe and the GS F sport sedan. They share a unique 5.0 litre V8 engine with advanced double-overhead cam (DOHC) cylinder heads incorporating Dual Variable Valve Timing-intelligence, Wide range (VVT iW).

Lexus also introduced a new 2.0 litre turbocharged engine in the NX, RX, RC and GS models and replacing the previous 2.5 litre V6 engine in the IS line. This all-new double-overhead cam (DOHC) and Dual Variable Valve Timing-intelligence, Wide range (VVT iW) four-cylinder engine is designed around an proprietary twin-scroll turbocharger integrated into the exhaust manifold.

AWARDS

At the North American International Auto Show, the LC earned two “Eyes on Design” awards for Best Production Design and Best Interior Design.

Lexus was recognized as the Best Brand in Kelley Blue Book’s 2016 Best Resale Value Awards for the fifth consecutive year.

A separate study of residual value by online automotive data collector Edmunds.com identified a number of Lexus models as retaining high relative value in their classes: IS, ES, GX, LS and LX.

In the UK, the annual Autocar Awards recognized the Lexus IS with the coveted Autocar Used Car of the Year 2016 award.

Lexus has also dominated the Auto Express 2016 Driver Power Survey, with three Lexus models topping their categories for the UK’s most reliable used cars: IS, RX and GS. #

Brussels, Belgium - Lexus Europe sold 36,405 vehicles in the first six months of 2016, an increase of 16% compared to the first half of 2015, in a premium market which increased at a slower pace (+12%).

Alain Uyttenhoven, Head of Lexus Europe, commented: “Over the last couple of years, Lexus has completely renewed its line-up, and expanded its range with new models such as the NX and the RC. We also remain by far the leading manufacturer of luxury hybrid vehicles, globally and in Europe. This provides a solid foundation for continued sales growth in the future.”

Following enthusiast market response for its all-new, fourth generation model, sales of RX more than doubled in the first half of 2016 (+123%) to reach 8,815 units. Overall, NX was the best seller in the Lexus range, with 12,689 units sold, keeping the pace with 2015 when the new model was in full launch.

The RC coupe, launched at the start of 2016, also gained a strong foothold with already 972 units sold in the first half of the year.

Sales in Eastern markets were boosted by the new LX (3,067 units, +143% vs. H1 2015) and the revised ES (986 units, +19%).

Hybrid vehicles represent 98% of Lexus sales in Western Europe. Including Eastern markets, about two-thirds of total Lexus Europe sales are hybrids, reaching 23,021 units (+12%). The most popular hybrid models are NX 300h (8,788 units), RX 450h (4,715 units), CT 200h (4,452 units), and IS 300h (3,182 units).

There was substantial sales growth in all parts of the region managed by Lexus Europe, with increases in excess of 20% in France, Germany, Italy, Spain, Poland, Central Europe (Hungary, Czech Republic and Slovakia), Balkans, Belgium, Ireland and Iceland.

In Russia, Lexus sales increased by 17% in a premium market down by 6%. With 11,089 units sold in the first half of 2016, Lexus has now a premium market share of 14.4% in Russia (+2.8ppt).

Ukraine is currently the fastest growing market for Lexus Europe (+256%; market share increasing by 3.2ppt to reach 8.9%).

Brussels, Belgium - Tokuo Fukuichi, President of Lexus International, said: “The hybrid system continues to be our signature powertrain technology. We have set ambitious environmental goals for 2050, the popularity of the hybrid technology worldwide is extremely important for us to achieve those goals. I’m extremely happy that over 1 million customers worldwide have put their faith into our Lexus hybrid line-up.”

Mr Pirronello commented: 'This is my first Lexus. I chose this brand because I really value it. When I saw the new Lexus NX 300h, I've been immediately captured by its design, and of course by the hybrid technology that made me enthusiastic. I was surprised to hear that I was the buyer of the 1.000.000th hybrid Lexus, and I am honoured to celebrate this important milestone with Lexus!'

Lexus launched the industry’s first full hybrid premium SUV, the RX 400h, in April 2005. Gradually, the brand expanded its hybrid line-up by launching the first full hybrid premium sedan, the GS 450h, in 2006, followed by the most powerful luxury hybrid sedan, the LS 600h in 2007, the HS 250h in 2009 and the first luxury hybrid compact, the CT 200h, in 2011. The ES 300h was launched in 2012, then the IS 300h and the GS 300h in 2013, and the first luxury mid-sized crossover, the NX 300h, in 2014. The first luxury hybrid sports coupe, the RC 300h, was launched globally at the end of 2015. Today, Lexus sells 10 hybrid models and is the luxury brand with the widest hybrid line-up.

Europe is the largest hybrid market worldwide for Lexus. In 2015, 64% of all Lexus cars sold in Europe were hybrid, a proportion that rises to 95% in Western Europe. Lexus is by far the largest hybrid premium brand in Europe, with a market share of over 45%, or 77% if plug-ins are excluded.

‘’Since 2005, full hybrid technology has been the signature powertrain technology for Lexus. In addition to great fuel efficiency and low CO2 emissions - which lead to low costs of ownership - it also provides a smooth and engaging driving experience with a high level of ride comfort. So it doesn’t come as a surprise, that it scores the highest satisfaction rates among our customers” said Alain Uyttenhoven.

Earlier this year, Lexus premiered its latest full hybrid model, the LC 500h, which features a new generation performance full hybrid technology called Multi Stage Hybrid System (MSHS). The MSHS expands further the hybrid advantages by delivering more power, greater acceleration and traction and higher efficiency. The LC 500h will be available for sale in the spring of 2017.

“I am sure that our new performance hybrid system will make the hybrid vehicles even more successful attracting even those customers who have never considered a hybrid before.” concluded Alain Uyttenhoven.

Hybrid vehicle sales by region: 

Hybrid vehicle sales by model:

Images show the following people (from left):

Mariano Autuori, Head of Lexus Italy

Franco Spotorno, Lexus Milan retailer

Aldo Pirronello, the customer

Alain Uyttenhoven, Head of Lexus Europe

Andrea Carlucci, CEO of TMI

Brussels, Belgium - Lexus Europe sold 18,058 vehicles in the first three months of 2016, an increase of 16% compared to the first quarter of 2015, in a premium market which increased at a slower pace (+10%).

Alain Uyttenhoven, Head of Lexus Europe, commented: “The second half of 2015 was marked by an intensive string of new model introductions, including RX, GS F, RC and GS in all European markets as well as LX and ES in the Eastern markets, and we are delighted to see such positive customer response. We are committed to further increase the strength of the Lexus brand in Europe and we look forward to a very successful 2016.”

This quarter marked the start of sales of the all-new, fourth generation RX, which recorded a 114% sales increase over Q1 2015 to reach 4,024 units. Overall, NX remained the best seller among the Lexus range, with 6,315 units sold, sustaining the level of sales reached in Q1 2015 in full launch period.

Also launched in Eastern markets at the end of 2015, the new LX achieved an impressive 165% sales growth to reach 1,456 units, while sales of the revised ES increased by 19% to 475 units.

Hybrid sales continued to attract more customers, reaching 12,141 units (+14%) or about two-thirds of Lexus sales, led by NX 300h (4,672 units), CT 200h (2,445 units) and RX 450h (2,362 units).

Last year also marked the roll-out of a line-up of models equipped with Lexus’ new 2.0L turbo engine: NX 200t, RX 200t, GS 200t, IS 200t and RC 200t. In total, these models already represented 12% of Lexus sales during the first quarter of 2016, with Russia and Poland being the largest markets.

There was substantial sales growth in all parts of the region managed by Lexus Europe, with increases in excess of 20% in several markets including France, Germany, Belgium, Ireland, Poland, Israel, Ukraine as well as Russia (+23%) – the latter despite challenging market conditions (premium market down 14% during the quarter).

Istanbul, Turkey - Lexus officially opened its first showroom in Turkey on March 10, 2016, during a ceremony hosted by TTMS President and CEO, Ali Haydar Bozkurt and attended by Head of Lexus Europe, Alain Uyttenhoven.

Located in the prestigious neighbourhood of Maslak in Istanbul, the opening of the new 1000 m2 facility marks the start of sales of Lexus in Turkey, with a broad line-up of models including RX, NX, GS, RC, IS and LS. Sales will be strongly supported by the line-up of vehicles equipped with Lexus’ new 2.0l turbo engine, but full hybrid models will also be on offer.

Speaking at the event, Ali Haydar Bozkurt said: ‘We were impatiently waiting for this day to come! Our president Akio Toyoda said that the ultimate goal of Lexus is not to produce cars, but to produce a work of art, and every Lexus model sold today is a proof of this idea. Lexus is not just a luxury car brand, it is actually a way of life. Lexus will help redefine what luxury means in Turkey and will give premium segment customers the experience that they deserve. Lexus is the new definition of luxury”.

Alain Uyttenhoven said: “We expect the Turkish automotive premium market to grow from about 80,000 units in 2015 to more than 100,000 units in the near future. This puts Turkey in the top 7 in Europe. We are therefore extremely happy to launch Lexus in this strategic emerging market, together with our partner, Toyota Turkey Marketing and Sales.”

The Lexus unique approach to hospitality, omotenashi, is at the heart of the philosophy of the new Istanbul showroom. Customers will be welcomed by specially trained Lexus service advisors, who will treat them as if they were guests in their private home. Each Lexus owner will enjoy a personalised service, including out-of-office hours servicing and fast support anywhere in Turkey.

Lexus expects to sell 250 vehicles in Turkey in the inaugural year, and 1,000 within 5 years. New showrooms are planned in other major cities, such as Ankara, Izmir, Bursa, Antalya and Adana. In addition, Lexus owners will benefit from a network of nearly 60 service points across the country.

Alain Uyttenhoven, Head of Lexus Europe

Good morning and welcome to Lexus!

Let me start today’s press conference with this figure: One million!

Indeed, Lexus will deliver this month its 1 millionth hybrid vehicle to a customer in the world and we are extremely proud of this milestone!

Lexus is the leading provider of premium hybrid vehicles – by a comfortable margin. We have the largest range with no less than 10 hybrid models on the market. And only last year, we sold 150,000 hybrid cars in the world.

Europe is a leading region in that respect. Did you know? In Europe, almost ONE out of every TWO hybrid premium vehicles sold in 2015 is a Lexus! We delivered more than 40 thousand hybrids here last year, representing 64% of our total sales. And if we focus on Western Europe the mix is even 95%.

Hybrid is our defining powertrain technology. It also drives the highest satisfaction rates from our customers and this naturally leads to sustained sales growth.

Looking at last year, Lexus sold 652 thousand vehicles in the world, which is a progression of 12% versus 2014 and our 3rd record year in a row.

2015 was also our best-ever year in Europe, with a 20% sales increase versus 2014 even 31% if you consider only Western Europe. Also, looking to the East and Russia in particular, Lexus is one of the very few premium brands able to increase sales by 6% in 2015 despite challenging market conditions.

Our key sales driver was the new midsize crossover, the NX, of which we sold already more than 187 thousand units in the world since its launch at the end of 2014 including nearly 37 thousand units in Europe.

You know, it’s already the third year that I stand in front of you, here in Geneva time flies and I’m still amazed by the speed of transformation at Lexus!

In just a couple of years, we have completely renewed our line-up. We have launched new models, like the very successful NX, the RC coupe and our F performance cars, RC F and GS F. And we have introduced new versions of several core models including the 4th generation RX just a couple of months ago.

We are raising Lexus to the next level with a bold and instantly recognizable design identity with a more engaging driving experience and with innovative technologies for instance in terms of safety and powertrains.

Lexus is on a roll and we have even greater ambitions for the future. We aim to exceed the mark of 70 thousand units in Europe this year and 100,000 by 2020.

Indeed, there’s much more to come from Lexus. Our design journey will take us even further we will introduce more models and brand new powertrains.

The two cars we have on display in Geneva today show you the direction we are taking.

First, have a look at the LF-FC concept. This is our vision of a future Lexus flagship harmonious, seductive, sleek lines almost like a coupe but with all the usability of a large sedan.

And FC also stands for ‘fuel cell’ – the powertrain technology of the future. It’s our commitment today: we will launch a Lexus fuel cell vehicle around 2020. It will be a highly refined vehicle, with strong performance credentials and yet zero emissions and zero dependence on oil.

The LF-FC also previews advanced technologies such as autonomous driving on highways and a very innovative interface operated by natural hand gestures.

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And the second model standing next to me under this cloth represents our short term future. I really can’t wait to reveal it to you so without further delay. Ladies and gentlemen here is the brand new Lexus hybrid sports coupe please welcome the LC 500h!

Judging by the reactions after its reveal in Detroit earlier this year, we seem to have got it right.

As Akio Toyoda said in Detroit, in order to make this vehicle possible engineers and designers had to collaborate in an innovative way.

The starting point was the LF-LC concept that we unveiled 4 years ago. Great looks as well but conceived purely as a design exercise, with no production constraints in mind.

So our mission was simple but challenging: bring this concept to life with great driving dynamics and while retaining the concept’s stunning visual identity.

Designers had to understand the engineers’ image for the LC driving dynamics and incorporate it into their work so we let designers do several test drives with performance cars so they could better understand the ideal positioning of meters and controls and – more importantly – the engineers’ passion for a great driving experience.

And our engineers also had to integrate our design requirements. Look at the front of the car. They had to develop a front suspension that: fits within a remarkably low hood line, accommodates 21’’ wheels AND provides GREAT handling.

Also, the LC is the first model to benefit from our brand new corporate platform architecture it’s the most rigid structure we have ever built.

And finally powertrains. We launched the LC 500 with V8 powertrain in Detroit.

Today we are proud to introduce, for the first time, our next generation performance hybrid system on LC 500h: the Lexus Multi Stage Hybrid System.

What we wanted to do was very simple: expand the benefits and the attractiveness of hybrid to performance vehicles. This means: more power, greater acceleration and traction, higher efficiency and last but certainly not least more fun to drive.

To achieve this, we added a 4-speed automatic transmission to our current hybrid system. Together with the hybrid transmission, this allows the multi stage system to generate no less than 10 gears to respond precisely to driver inputs at any speed and in any driving conditions.

One figure summarizes it all: LC 500h will surge to 100 km/h in less than 5 seconds.

Really, we can’t wait to let you drive this car ahead of its launch in Europe in the spring of 2017.

To conclude, let me invite you to welcome on stage the chief engineer of LC: Mr Koji Sato and the Multi Stage Hybrid engineer: Mr. Koji Oshima for a photoshooting opportunity.

Thank you for joining us today!

Brussels, Belgium - Sales in Europe increased 20 percent to approximately 64,000 vehicles, the most for a major market in percentage terms; including a 31 percent gain in Western Europe. Sales in China increased to approximately 88,500 vehicles, a 14 percent increase; and North America sales increased to approximately 368,000 vehicles, a 12 percent gain. Accentuating its luxury hybrid leadership, with almost 1 million hybrid Lexus vehicles sold to date, hybrid sales globally were approximately 149,000 vehicles and accounted for 23 percent of sales.

Mark Templin, Executive Vice President at Lexus International said: “2015 was an amazing year for Lexus International. In addition to the new and redesigned models in our stable, we began rolling out our most advanced vehicle safety portfolio – Lexus Safety System +, and began ES production in North America. Our entire vehicle line-up design has evolved to be more bold and emotional, and our brand initiatives are resonating as an extension of the Lexus ownership experience. We appreciate luxury consumers taking notice and honoring us with a fourth straight year of double digit percentage growth.”

At Lexus, we believe growth is the product of doing the right things for our customers and building brand advocacy. The following are just some of the activities we undertook and industry honors received in 2015.

Initiatives

The first INTERSECT BY LEXUS luxury brand experience space outside Japan opened in Dubai, UAE. This new two story space is located in the heart of the Dubai International Financial Center (DIFC).

Lexus named the first automaker winner ofthe Milano Design Award for Best Entertainingfor its "Lexus – A Journey of the Senses" exhibit at Milan Design Week, the world's largest design exhibition. Additionally, the first-ever Lexus Design Award Grand Prix winner was announced.

The third Lexus Short Films Series winners announced at the Napa Valley Film Festival. In 2013, Lexus Short Films was launched with the goal of supporting and nurturing a new generation of emerging filmmakers.

Lexus partnered with leading super conductive technology experts to create one of the most advanced Hoverboards ever. The Lexus Hoverboard is part of the global ‘Amazing in Motion’ campaign.

Lexus Safety System +, a portfolio of active safety technologies designed to help prevent or mitigate collisions across a wide range of vehicle speeds package began rolling out in Europe, Japan and North America.

Honors

Lexus named the Luxury Brand with the Best Resale Value in Kelley Blue Book’s 2016 Best Resale Value Awards. This is the fifth year in a row Lexus has been named the luxury brand with the best projected retained value through the initial five-year ownership. Six 2016 Lexus models were honored with Best Resale Value for their perspective vehicle categories: RC 200t/RC 300/RC 350, ES 300h, GS 200t/GS 350, RX 450h, GX 460, and LX 570.

The NX 200t was awarded ‘Best Compact Premium SUV’ at the 2015 Middle East Car of the Year Awards (MECOTY).

CT was the overall winner in the Car Environmental List, an annual evaluation by the Traffic Association Germany (VCD).

Lexus topped the largest car satisfaction surveys, Autoindex, in Sweden and Norway, for the fourth time.

Lexus dominated the Auto Express Driver Power 2015 survey, receiving six awards including those for best manufacturer and – for the IS sedan – best car. The IS also took the top spot in the best compact executive car category and was the highest­ rated model for ease of driving. The NX was named best car for build quality within its first six months on the road in the UK.

The independent German institute for environmental research ‘Ökotrend’ (Ecological Trend) and the car magazine ‘Auto Test’ recognized the GS 300h as the most ecological car in the premium middle class. The evaluation of the vehicle’s environmental performance was conducted based on its fuel consumption and emissions for its entire life cycle, including production, logistics and recycling.

RX achieved the best-ever pedestrian protection score out of all large SUVs ever tested by Euro NCAP and achieves a 5 –Star rating.

CT , ES, RC, and NX, earned the Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK+, IIHS’s highest recognition for crashworthiness and front crash prevention.

Lexus ranked highest in vehicle dependability among all nameplates for a fourth consecutive year in the 2015 J.D. Power and Associates Vehicle Dependability Study (VDS). The ES ranked highest in the Compact Premium Car segment and the GX was awarded among Midsize Premium SUVs. The ES was the highest ranked model among all vehicles in the study.

Sales by Region

North America: Approximately 368,000 vehicles, 12 percent increase

China: Approximately 88,500 vehicles, 14 percent increase

Europe: Approximately 64,000 vehicles, 20 percent increase

Japan: Approximately 48,000 vehicles, 9 percent increase

Middle East: Approximately 44,400 vehicles, 5 percent increase

East Asia and Oceania: Approximately 30,000 vehicles, 10 percent increase

Other markets combined: Approximately 9,400 vehicles, 26 percent increase

For more information, please visit the following:

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lexusshortfilms.com

lexusdesignaward.com

Alain Uyttenhoven, Head of Lexus Europe, said: "We expect the Turkish automotive premium market to grow from about 80,000 units this year to more than 100,000 units in the near future. This puts Turkey in the top 7 in Europe. We are therefore extremely happy to launch Lexus in this strategic emerging market, together with our partner, Toyota Turkey Marketing and Sales."

Ali Haydar Bozkurt, President of Toyota Turkey Marketing and Sales commented: "There has been demand for Lexus in Turkey for a long time. With the renewal of the product range and the introduction of new 2.0l turbo engine options, we believe that this is the most appropriate timing to enter the market. Our aim is also to bring the Lexus standard of unparalleled customer experience to Turkish customers, which will create a unique positioning for Lexus."

Operations of Lexus in Turkey will be managed by ALJ's subsidiary, Toyota Türkiye Pazarlama ve Satis A.S.

Lexus sold 24,586 vehicles in Europe (including Russia and other Eastern countries) in the first half of the year. This corresponds to an increase of 25% vs. the first half of 2014, much higher than the growth of the premium market (+5%). The pace of Lexus sales growth is even higher when considering Western Europe(*) only: +33% to reach 13,235 units in the same period. Record increases were noted in Ireland (+206%), Portugal (+156%), Poland (+149%), Greece (+138%) and Finland (+100%).

Lexus performed also strongly in Russia with 8,729 units, an increase of 17% vs. last year, while the premium market as a whole only recorded a limited growth (+3%).

This sales growth is largely fuelled by recent product introductions. Sales of the new IS, launched in 2013, jumped nine-fold to 6,923 units in the first half of 2014, including 5,366 units of the all-new hybrid IS 300h. The GS hybrid line-up also strongly benefited from the introduction of the new GS 300h at the end of last year, achieving sales of 1,290 units (+75%). Hybrid vehicles represent 60% of Lexus sales in Europe. In Eastern Europe, the new GX met with large customer success (1,031 units, +141%).

"We are delighted to see the positive response of customers to our newly launched hybrid models", said Alain Uyttenhoven, TME Vice President and Head of Lexus Europe. "We plan to strengthen this sales momentum with the introduction of the new NX in the 4th quarter of the year, and we are on track to exceed our target of 50,000 units in 2014. We aim for further substantial growth next year, with NX representing about one-third of Lexus deliveries in Europe in its first full year of sales."

(*) Western Europe includes: Austria, Belgium, Cyprus, Estonia, Finland, France, Germany, Greece, Iceland, Ireland, Italy, Latvia, Lithuania, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK

Europe is a strong market for Lexus hybrid vehicles with 126,000 units sold so far, which is about 25% of Lexus global hybrid sales. In Western Europe, hybrid vehicles already account for more than 85% of sales.

Intelligently combining a petrol engine with one or two electric motors, Lexus' full hybrid vehicles provide an enjoyable and exciting driving experience as well as reduced emissions and excellent fuel economy.

Launched in 2005, the RX 400h was the first production full hybrid premium SUV. Succeeded by the RX 450h in 2009, the RX represents the largest share of Lexus hybrid sales, with 259,000 units sold globally from 2005 till November 2012.

Lexus' second hybrid model, the GS 450h, was introduced in 2006 as the world's first production premium vehicle equipped with a rear-wheel drive full hybrid powertrain. Global cumulative sales now amount to 32,000 units, with a significant boost recorded this year following the introduction of the new generation GS 450h in the spring (8,000 units sold in Jan-Nov 2012).

The third Lexus hybrid model, the LS 600h, was brought to market in 2007. The LS 600h was the first production vehicle featuring a V8-powered full hybrid powertrain — and still is the most powerful full hybrid vehicle on the road today. Up to November 2012, Lexus sold about 29,000 LS 600h and LS 600h L globally. A renewed version of the LS has been launched this autumn.

In 2009, Lexus introduced its first hybrid-only model, the HS 250h, in Japan and North America. Cumulative sales of the HS 250h are now close to 56,000 units.

Lexus' fifth hybrid model, the CT 200h, was launched at the very end of 2011, and quickly became a major contributor to Lexus sales globally. Total cumulative sales of CT 200h already amount at 122,000 units.

The latest expansion of the Lexus hybrid range, the ES 300h, was introduced in 2012 in selected markets (mainly North America, Russia, China and other selected Asian markets), with year-to-date sales surpassing 8,000 units.

Reference — Lexus hybrid cumulative sales as of end of November 2012

High resolution pictures of Lexus hybrid vehicles can be found on http://newsroom.lexus.eu