The Lexus LBX compact crossover, the LM luxury people carrier and the all-terrain GX full-scale SUV are completely different propositions, but at heart each one is truly “Lexus”.  They are taking Lexus into new market segments and giving customers the opportunity to personalise their luxury choices. They exemplify the qualities that are the essence of Lexus as an international luxury brand and support its “experience amazing” ethos.

Central to this is Omotenashi, the uniquely Lexus interpretation of the best traditions of Japanese hospitality. That means for driver and passengers alike, every need is anticipated and taken care of in a safe, welcoming and rewarding experience. Its influence extends from on-board comfort and well-being to seamless connectivity, comprehensive safety provisions the focused design of the driver’s cockpit.

Luxury craftsmanship is another distinguishing element in the Lexus ownership, with an attention to detail that is rooted in the finely honed skills of the Takumi craftspeople.

Moreover, the latest models go further in Lexus’ mission to “make luxury personal,” giving customers greater opportunities to specify their vehicle in a way that better reflects their individual preferences and character. This includes a move away from the established formalities of prestige cars to offer something that better fits more modern perceptions of what luxury means, with a more relaxed and casual feel.

To showcase their individual qualities and capabilities and to provide a first-hand insight into today’s Lexus brand, the LBX, LM and GX were recently brought together in an adventure programme in New Zealand. Influencers and lifestyle specialists from Europe and beyond were immersed in an authentic Lexus “amazing experience” that took them through spectacular landscapes of the South Island and introduced them to the richness of the local nature, culture and cuisine.

.

Lexus LBX: redefining luxury craftsmanship in its class

The LBX is a game-changing model, the most compact Lexus model yet and one which brings authentic Lexus luxury to a whole new audience for the brand. This is a compact crossover that makes luxury personal, offering a wealth of choice, premium equipment features and a great driving experience, all with a more casual, contemporary feel. It’s a proposition that European customers have responded to in their thousands, putting the LBX firmly on course to become Lexus’ top-selling model in the region.

Lexus LM: redefining luxury transport

Lexus designed the LM – its “luxury mover” – to deliver the ultimate in luxury travel. It is a car in its class of its own, a people carrier where every detail of the on-board experience is focused on the comfort and well-being the occupants. Wherever the journey takes you, the atmosphere inside the LM is guaranteed to always be calm, quiet and supremely comfortable. The passengers ride in airline-style seats, with access to a 48-inch widescreen monitor and bespoke 23-speaker Mark Levinson Surround Sound system at their fingertips. The Lexus Climate Concierge ensures optimum temperature and air quality are maintained at all times.

Lexus GX: redefining the authentic off-roader with luxury

The all-new GX is a perfect illustration of the breadth of choice offered by today’s Lexus range. It is an authentic off-roader with imposing looks, all-terrain capabilities, combined with the luxury, driving rewards and advanced technologies that are key to every Lexus model. It’s a car that’s engineered for adventure, capable of mastering all kinds of challenging terrain: wherever the drive takes you, on smooth, fast roads or wilder trails, the Lexus GX can be relied on as the truest and most trusted partner.

For more information on these and all other new Lexus models, please visit https://www.lexus.eu/new-cars

When it set out to create the new LM people carrier, Lexus set the goal of delivering the ultimate in luxury travel: four-wheeled transport that achieves a level of sophistication and exclusivity more frequently associated with world of private jets. Taking a no-compromise approach, it has succeeded in delivering a unique “Luxury Mover,” a vehicle that is truly in a class of its own.

Wherever the road – crowded city street or sweeping mountain pass – the atmosphere inside the LM is guaranteed to always be calm, quiet and supremely comfortable. It’s the perfect expression of Omotenashi, the Japanese hospitality principle, that’s central to Lexus, where your every need is anticipated and seamlessly catered for.

Omotenashi is one of the ways in which Lexus seeks to provide its customers with Amazing Experiences and it made the LM a worthy participant in a recent Lexus adventure programme in New Zealand. Here, guests were able to experience a Lexus spirit of adventure that combines a great driving experience with luxury and comfort. They were immersed in the local culture, cuisine and natural world, travelling through breathtaking landscapes in three all-new, contrasting models: the LM, the LBX crossover and the GX luxury off-roader. The event illustrated the breadth of Lexus innovation and the brand’s diversification into vibrant new market areas.

Guests travelled as passengers along routes through spectacular natural landscapes, enjoying panoramic views from the twin rear seats in the top-of-the range model. This four-seat version of the LM takes Omotenashi design, technologies and features to the maximum. The rear passenger seats are upholstered in finest L-aniline leather and are equipped with extending ottomans to support the lower legs and integrated heating, ventilation and massage functions. They also recline airline-style to fully horizontal should you want to take a break during the journey. Lexus Climate Concierge monitors each passenger’s body temperature to help maintain an ideal cabin temperature and air quality.

The cabin is insulated from any unwelcome external noise, yet offers a “natural silence” more like you would find in a quiet New Zealand forest than an acoustically perfect recording studio. And if the view outside doesn’t capture your attention, a 48-inch high-definition widescreen monitor can be used for streaming movies, or online meetings. The hospitality aspect also includes innovative technologies such as a 23-speaker Mark Levinson Surround Sound audio system, tailor-made for the LM, folding tables and power doors and sunshades. And if you need a cooling drink during the journey, a 14-litre refrigerator can accommodate plenty of liquid refreshment.

Equal attention has been paid to the engineering aspects of the vehicle, with a smooth, refined and powerful self-charging hybrid system and suspension that maintains poise and comfort in all conditions. It is also an all-new vehicle from the ground up, and – unlike many other people carriers – not a passenger vehicle that has been adapted from a van model base.

In addition to the four-seat version, the LM range includes a seven-seat model that brings another level of luxury to chauffeur-driven executive transport. The rear cabin features two VIP seats and a two-plus-one second row seating arrangement that can be folded away to provide extra load space when not in use. Features include semi-aniline leather seats, the Lexus Climate Concierge, a 14-inch drop-down rear monitor, a folding table and a 21-speaker Mark Levinson 3D Surround Sound audio system.

The LM can be classified as a new kind of limousine for the modern age, where business, leisure and relaxation can overlap in a single journey and where peace, quiet and privacy are the most highly valued luxury qualities.

For more information, please visit https://www.lexus.eu/new-cars/lm